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Two Messaging Channels

Jessie Guerra avatar
Written by Jessie Guerra
Updated over a month ago

Overview

Cents Accelerate now offers Two Messaging Channels, allowing your business to separate marketing messages from transactional updates. This ensures that important order-related texts always reach your customers — even if they’ve opted out of promotional messages.

With this feature, your business will have:

  • A Marketing Phone Number for promotions and campaigns.

  • A Transactional Phone Number for order updates and critical notifications.

  • The Cents Global Number, which remains in use only for one-time password (OTP) codes.


Why This Matters

Two Messaging Channels helps your business communicate more effectively and build customer trust.

  • Ensure customers get important updates: Send essential messages like “Your order has a stain — do you want it removed?” or “We’re closed tomorrow for the holiday,” without worrying about opt-outs.

  • Run marketing campaigns confidently: Promote offers, loyalty programs, and new services from your dedicated marketing line.

  • Give customers control: They can opt in or out of marketing or transactional messages separately — staying informed without being over-messaged.


Who Can Use It

  • New Accelerate Operators: Automatically receive both transactional and marketing numbers.

  • Existing Accelerate Operators: Can request an additional transactional number to enable both message types.

  • End Customers: Can manage their preferences independently for marketing vs. transactional messages.


How It Works

  1. Marketing Number – Used for:

    • Campaigns and promotions

    • Accelerate automated messages

  2. Transactional Number – Used for:

    • Order status updates

    • Delivery notifications

    • Assist escalations

  3. Cents Global Number – Used only for:

    • OTP (one-time password) verification codes

During setup, your existing phone number becomes the Marketing Phone Number, and a new number will be assigned as your Transactional Phone Number.


Getting Started

For Existing Operators

  1. Contact Customer Support to request a second phone number.

For New Operators

If you’re onboarding with Accelerate, both numbers will be included in your setup by default.


FAQs

Q: How do existing operators get a second number?

A: Customer Support will submit a request to add a new transactional number to your account.

Q: Will OTP codes change?

A: No — OTPs will continue to come from the Cents Global Number.

Q: Can customers opt out separately?

A: Yes. Customers can unsubscribe from marketing messages while still receiving important order updates (or vice versa).

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