Pop-Up Events let you send timely, on-screen messages to customers right on your LiveLink (online ordering link). Set a message to appear the moment a customer signs up, places an order, adds a service, and more, so the right information reaches them at exactly the right time.
Before you start
Pop-Up Events lives in Business Manager → Contact Center → Pop Up Events.
Keep in mind what Pop-Up Events can't do yet:
It doesn't send outbound messages (SMS, email, or push) - pop-ups only appear while a customer is active on the LiveLink.
Each pop-up supports one trigger event at a time.
It doesn't integrate with Intercom for targeting logic.
Step 1: Start a new pop-up
Log in to Business Manager.
Go to Contact Center → Pop Up Events.
Click New Pop Up.
Choose how you want to start:
Use a template: pick from pre-built options like "Dry Cleaning is Now Available" to get a head start.
Start from scratch: build your pop-up with no starting content.
Step 2: Customize the content
Once you've chosen a starting point, fill in the details:
Add a headline and body text. You can use rich text formatting — bullets, lists, and images — to make the message easy to scan.
Add an image by pasting in an image URL (optional).
Set up your primary button:
Enter the button text (for example, "Enroll Now" or "Learn More").
Choose what it does when clicked: close the pop-up, open an external URL, start a phone call, or deep link to a specific page or section of your LiveLink (like your services page or rewards enrollment).
Add a secondary button if you want to give customers a second option (optional).
Step 3: Set the trigger event
The trigger determines when your pop-up appears. Choose one of the following:
Trigger | Fires when… | Example use |
Customer sign up | A customer creates an account on the LiveLink | "Place your first order" or "Enroll in loyalty" |
New order | A customer creates an order | "Watch for a text from a 321 area code" |
Service added | A specific service is added to an order (you can filter to one service type) | Trigger only when dry cleaning is added |
Page visited | A customer visits a specific LiveLink page | Show a message on your rewards page |
Order submitted | A customer submits an order | "Remember to leave your clothes outside" |
Cycle completion | A cycle is completed | Send a care reminder |
Each pop-up can only have one trigger event. If you want to message customers at multiple moments, create a separate pop-up for each one.
Step 4: Target your audience (optional)
You don't have to show every pop-up to every customer. Narrow who sees it with:
Location filter — limit the pop-up to one or more specific store locations.
Customer segment — restrict the pop-up to a specific group, like VIP customers only.
Leave these blank if you want the pop-up to show for all customers and locations tied to the trigger.
Step 5: Schedule or publish
Decide when your pop-up should go live:
Publish immediately — the pop-up starts showing as soon as you save it.
Schedule it — set a start date/time and stop date/time, useful for time-limited promotions.
Once you're happy with your setup, save your pop-up to make it active.
Step 6: Track performance
Every pop-up automatically tracks:
Views — how many customers saw the pop-up
Exits — how many customers closed it without clicking the button
CTA clicks — how many customers clicked the button
Check back in Contact Center → Pop Up Events to see how each pop-up is performing, and adjust your content, trigger, or targeting as needed.
Common ways operators use Pop-Up Events
Announce a new service (like wet cleaning or alterations)
Drive loyalty enrollment right when a customer signs up
Share order instructions after a new order comes in (like "leave your clothes outside")
Promote a discount to self-serve customers who haven't tried wash and fold
Remind customers to update their care preferences when they add a service