Pop-Up Events let you send timely, on-screen messages to customers right on your LiveLink (online ordering link). Set a message to appear the moment a customer signs up, places an order, adds a service, and more, so the right information reaches them at exactly the right time.
Before you start
Pop-Up Events lives in Business Manager → Contact Center → Pop Up Events.
Keep in mind what Pop-Up Events can't do yet:
It doesn't send outbound messages (SMS, email, or push) - pop-ups only appear while a customer is active on the LiveLink.
Each pop-up supports one trigger event at a time.
It doesn't integrate with Intercom for targeting logic.
Step 1: Start a new pop-up
Log in to Business Manager.
Go to Contact Center → Pop Up Events.
Click New Pop Up.
Choose how you want to start:
Use a template: pick from pre-built options like "Dry Cleaning is Now Available" to get a head start.
Start from scratch: build your pop-up with no starting content.
Step 2: Customize the content
Once you've chosen a starting point, fill in the details:
Add a headline and body text. You can use rich text formatting (bullets, lists, and images) to make the message easy to scan.
Add an image by pasting in an image URL (optional).
Set up your primary button:
Enter the button text (for example, "Enroll Now" or "Learn More").
Choose what it does when clicked: close the pop-up, open an external URL, start a phone call, or deep link to a specific page or section of your LiveLink (like your services page or rewards enrollment).
Add a secondary button if you want to give customers a second option (optional).
Step 3: Set the trigger event
The trigger determines when your pop-up appears. Choose one of the following:
Trigger | Fires when… | Example use |
Customer sign up | A customer creates an account on the LiveLink | "Place your first order" or "Enroll in loyalty" |
New order | A customer creates an order | "Watch for a text from a 321 area code" |
Service added | A specific service is added to an order (you can filter to one service type) | Trigger only when dry cleaning is added |
Page visited | A customer visits a specific LiveLink page | Show a message on your rewards page |
Order submitted | A customer submits an order | "Remember to leave your clothes outside" |
Cycle completion | A cycle is completed | Send a care reminder |
Each pop-up can only have one trigger event. If you want to message customers at multiple moments, create a separate pop-up for each one.
Step 4: Target your audience (optional)
You don't have to show every pop-up to every customer. Narrow who sees it with:
Location filter: limit the pop-up to one or more specific store locations.
Customer segment: restrict the pop-up to a specific group, like VIP customers only.
Leave these blank if you want the pop-up to show for all customers and locations tied to the trigger.
Step 5: Schedule or publish
Decide when your pop-up should go live:
Publish immediately: the pop-up starts showing as soon as you save it.
Schedule it: set a start date/time and stop date/time, useful for time-limited promotions.
Once you're happy with your setup, save your pop-up to make it active.
Step 6: Track performance
Every pop-up automatically tracks:
Views: how many customers saw the pop-up
Exits: how many customers closed it without clicking the button
CTA clicks: how many customers clicked the button
Check back in Contact Center → Pop Up Events to see how each pop-up is performing, and adjust your content, trigger, or targeting as needed.
Common ways operators use Pop-Up Events
Announce a new service (like wet cleaning or alterations)
Drive loyalty enrollment right when a customer signs up
Share order instructions after a new order comes in (like "leave your clothes outside")
Promote a discount to self-serve customers who haven't tried wash and fold
Remind customers to update their care preferences when they add a service